I have been getting a lot of questions about Google searches and privacy. Following is a brief video from Google explaining their intent and its impact on user query tracking. I’m sure there will be varying opinions and comfort levels about what Google is doing.
I am very intrigued though as to what this means for SEO. As this concept develops, one cannot discount the importance of optimization and effective content. Theoretically, this could organically result in more qualified prospects as the SERP may already be adjusted to what best “fits” that searchers needs.
