Weigh the “Costs” of Hosting Your Site Carefully

Selecting a hosting company is a critical component to your online success. In addition to cost, there are factors to consider that have a direct bearing on

  • performance
  • customer service
  • reliability and…
  • adaptability.

Provided your developer is equipped and qualified as a web hosting provider, hosting with your developer offers great advantages even though the cost per month is generally higher.

There is nothing that can take the place of peace of mind, knowing your website is in capable hands and that you have access to the individual managing it. A hosting issue that cripples your website can have dire impact on sales and revenue generating opportunities. Hosting with your developer saves you time, which really means money, by ensuring your questions and concerns are dealt with in a personal, skillful and timely manner by an individual who is intimate with the structure and details of your site.

Large hosting companies may not offer you that personalized service. They are not familiar with your website so must take the time to get to know your site before they can fully understand your issue. You may not have access to the same account representative. They may even be reluctant to take responsibility for fear of liability. And questions / issues occur generally each vendor will point fingers at the other. So now you are paying two companies to chase down a single problem. Is it worth the $30 a month or so you’ll be saving?

For obvious reasons, you definitely want to avoid hosting with a small developer who has a bunch of servers in his office. But a skilled, reputable marketing and development firm that is aligned with a leading global host environment that provides the necessary infrastructure, security and resources fulfills all your hosting needs. You get the additional advantage of personal communication with a company closest to your website assets and directly vested in your success. You save time, money and frustration with optimized communications. A hosting company alone just cannot provide you with that type of personalized service.