Another great product from Google is Google profiles. If you haven’t signed up for your free Google Account you really should. A Google profile gives you the opportunity to manage how you appear on Google to other Google users (and there are A LOT of them). The profile actually provides you with a centralized location from which to share your web content, such as links to your blog, online photos, websites, and other social networking services like Facebook and LinkedIn.

On your Google Profile, you control exactly what you want people to see. An effective way to take advantage of all it has to offer is to include your professional profile, or that of your company, and links to any online assets you have such as your personal/company website, blogs, LinkedIn account, YouTube videos and so forth. To give you an example of how this can work well for you professionally, I will share with you what happened to me. Another Google user with whom I am connected professionally was searching for website design and discovered I also have a marketing and website design company dedicated to helping small to medium sized industrial and commercial businesses, just what she was looking for!

Google users can find you in any number of ways – by your name, your business(es), your reviews on Google Maps, sharing Google Reader items, articles you’ve written, adding ebooks to your Google Book Search library, to name a few. The best way to take advantage of all the online networking opportunities it offers you is to compose your Google profile to suit your professional/personal objectives and be sure to include links to all your online assets.  Give it a whirl.