Tag Archives: DeMicco

Local Marketing Online: Part 2: Web & Map Listings

April 27, 2011

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Maintaining consistency across the web is absolutely essential if you want to take advantage of the local marketing opportunities online. Unfortunately, there are hundreds of web directories and map listing services on the internet that have acquired your business information from either a contacts list provider or an outdated, cached web page. More often than [...]

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Google Global Market Finder and Ads for Global Advertisers – Business Development Tip

February 24, 2011

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With the consistently expanding online market currently serving over 1.9 billion consumers, Google offers a set of tools to help businesses expand and market globally. Launched recently, the Global Market Finder is a free tool to help businesses identify foreign markets in which there appears to be “high demand for their products and services.” Familiar [...]

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What “Do Not Track” is Really About

February 22, 2011

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A press release issued in the beginning of December 2010 by the FTC announced its proposed “Do Not Track” policy governing the use of cookies – little packets of text sent back and forth between a web browser and the server it accesses to collect web browser user information. Just like the consumer opt-out “Do [...]

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Holiday Greetings and the Importance of Customer Communications

December 13, 2010

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In business, Holiday communications are really about saying ‘thank you’ and ‘we really appreciate you’ to those who have helped you by giving you business. They are a simple but very effective way to demonstrate your corporate values, reinforcing to your clients the good feelings they have about you. Oftentimes it is easy to forget [...]

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