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Today’s Business Development Tip is another tool that can help you be more efficient in tracking those all-important, but pesky, notes and reminders. There was a time when Post-its were considered a game changer. The ability to jot down important information and stick them in a place to serve as reminders for a while seemed [...]

From all of us, to all of you.  Have a wonderful holiday season.

Dr. Seuss was a wise man. Oftentimes we find ourselves working so hard to look and sound just like everyone else when maybe what we ought to do is uncover what makes us stand out. Finding your company’s ‘unique value proposition’ may be challenging. I can’t tell you the number of times I hear clients [...]

Matt Cutts, the Principle Engineer at Google, has stated many times in SEO (Search Engine Optimization) conferences that Google respects and has no issue with “white hat” SEO (Search Engine Optimization) tactics, but now has finally dedicated a short video to it. Matt states, “We don’t consider SEO to be spam,” and went on to [...]

Social media is a powerful way to reach out to your targeted audience groups. Small businesses, in particular, have turned to it because of its “huge consumer adoption, ease-of-use and low barrier entry,” with 70% using Facebook for marketing and 37% rating it as one of their most effective marketing tools. Many of you have [...]

NAP = Name , Address, Phone Number Has anyone noticed how many online directories there are out there on the great wide web? In the world of print, even if the listing was free, one would disregard many of their choices based on the assumption that their target client is not referencing that specific directory [...]